Marketing Consultant &
Writer
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Rob Sullivan |
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Advertising,
Marketing & New Business Development
Freelance Marketing & Technical Writer
Advertising,
Marketing & New Business Development
Rob's dedication to helping job hunters market themselves more
effectively is the direct result of his passion for advertising and
marketing.
At its heart, the challenge of attracting a new client is EXACTLY THE SAME as
the challenge of finding a new employer. In each case, the person(s) making the
hiring decision must be convinced that you (your company) can meet their
specific needs.
Rob's Marketing Background
After graduating from Northwestern
University's Medill School of Journalism with a Master of Science in
Advertising, Rob worked in account management at Chicago advertising giant, Leo
Burnett. At Burnett, Rob gained extensive experience in print and
television, advertising, direct marketing, promotion, and point-of-sale.
To date, Rob has worked with a variety of clients including a start-up computer software company, an online brokerage firm, a law firm, a museum, a fast-food restaurant, a high-end restaurant group, a global consumer goods company, and a host of entrepreneurs.
Rob has experience helping companies in a variety of areas including:
Marketing
& Business Development
Advertising and Marketing Campaigns (concept through execution)
Business Plans
Copywriting (ads, business plans, direct mail, etc.)
Direct Marketing
New Business Development
Strategic Planning
Recruiting & Development
Defining Hiring Objectives
Interviewer Training
Employee Development
Rob will work with you to design and execute a strategic marketing plan based on
your competitive advantages and business objectives. To find out more about
working with Rob to build your business, send an email with your name and
contact information to:
Freelance Marketing and Technical Writer
Rob currently does a variety of freelance writing projects including web content,
grant proposals, business plans, marketing and technical writing. He recently completed an extensive online
tutorial on options trading for optionsXpress.com.
A firm believer in the power of massage and
hands-on healing, Rob has also researched and written a grant proposal for a
pediatric oncology massage program. As a result of his interest and experience
in this area, Rob is now listed as a resource for grant writing by the Hospital-Based Massage Network.
If you have a project that could use Rob's input, feel free to contact
him at the email listed here: rob@careercraftsman.com.
